Theraphyur Hospital, a 40-year-old cosmetic surgery specialist founded as a small clinic, has announced a major organizational restructuring establishing three Co-CEOs to separate medical/academic innovation from business administration. Founder Dr. Chalathis leads Medical & Academic pillar, second-generation heir Dr. Thanjak combines clinical practice with hybrid management role, and Pornvivan serves as administrative Co-CEO overseeing strategy and expansion. This reflects the hospital's evolution post-IPO on the Mai exchange, moving beyond founder-doctor model to professionalized governance while preserving signature innovations like Short Technic (minimal incision eye surgery) and Multi Cell technology for natural facial structuring.