TCP and King Mongkut's Institute of Technology Ladkrabang (KMITL) co-hosted the KBS HACKATHON 2026 challenging undergraduate teams to design sustainable beverage business concepts. The winning team "Dehui Family" developed "Her Boost," a herbal drink targeting women's wellness using hibiscus and chrysanthemum flowers. This real-world hackathon teaches students entrepreneurship, product development, and sustainability—bridging academia with business practice in the growing beverage sector.