Thailand's private sector is proposing swift trade liberalization measures to boost exports and FDI outcomes. Key "Quick Big Win" initiatives include: expanding markets to Middle East/Africa/Mexico/Brazil, accelerating FTA negotiations, promoting Thai overseas investment through BOI support, and cracking down on nominee structures. Longer-term "Big Win" goals focus on enforcing 45% local content requirements in FDI, incentivizing foreign-Thai joint ventures over 100% foreign ownership, and upgrading logistics infrastructure. The proposals aim to integrate Thai SMEs into global supply chains while reducing regulatory redundancy and modernizing outdated rules hindering trade and investment.