True Corporation opened a 300+ sq.m. flagship retail space at Happitat mall featuring wearable tech, fitness gadgets, and health-focused devices under the "Active & Health Tech – Urban Motion" concept. The store doubles as an experience hub and community space with product trials, expert consultations, and workshops. Limited-time launch promotions (through 31 August) include up to 50% off on featured tech accessories and deals on mobile devices and home broadband bundles. This represents True's pivot toward experiential retail and lifestyle positioning in urban markets.
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