Associate Professor Thanathip from Thammasat University challenges widespread misconceptions about AI in public sector reform, emphasizing that the challenge is not replacing people but redesigning business processes and systems. He cites successful digital government examples like the Revenue Department's tax filing system and hospital queue management, arguing that success should be measured by reduced transaction time and improved service quality—not just paper savings. The insight matters for Thai public agencies considering AI adoption: proper problem framing and process inventory before headcount reduction are critical prerequisites.