Thailand's Ministry of Higher Education has launched a free "AI Thinking Framework" in partnership with LINE MAN Wongnai, a practical guide for working effectively with AI drawn from the company's real-world operations. The framework—covering when to use AI, how to think before prompting, and prioritizing understanding over quick answers—will be distributed nationally to students and the public as part of a broader initiative to build AI literacy across 20 million people and develop specialized talent like AI researchers and engineers. This public-private collaboration aims to prepare Thai workforce for future industries including agritech, health economy, and robotics.