Samart Group, a 72-year-old tech conglomerate, is restructuring to pivot toward AI, clean energy, enterprise solutions, and future technologies. H1 2026 results show 7% revenue growth (5.68B baht) and 30% profit growth (280M baht), with 14.89B baht in uncommitted contract value. The group targets new businesses to generate at least 10% of total revenue within 2–3 years and is introducing a new generation leadership team. Three core divisions—SAMTEL (digital ICT), TEDA (utilities/infrastructure), and SDC (communications)—support the core portfolio, while AI pilots (cutting financial processing from 30+ hours to 30 minutes) and clean energy expansion signal structural transformation.