Thailand's Consumer Council is advocating for a victim compensation fund (modeled as a "safety airbag") to help online fraud victims, backed by over 1 million reported cybercrime cases since 2565. The proposal pushes "Shared Responsibility" (Shared Responsibility) requiring digital platforms, financial institutions, and payment services—especially Facebook (which accounts for ~60% of fraud complaints)—to co-fund and prevent fraud rather than placing full burden on consumers. This signals potential policy shift with implications for tech compliance and consumer protection frameworks affecting SMEs and fintech players operating in Thailand.