Thailand Post celebrates 144 years by repositioning from a postal/logistics provider to a "Lifestyle Logistics Brand" through its "RelationSHIFT" strategy and "POSTsible Next" framework. The organization aims to become digital public infrastructure, leveraging its 50,000+ service points nationwide to connect SMEs, farmers, and communities to digital markets and government services. H1 2025 revenue stood at ฿11.37 billion, with logistics generating 51% of income. This represents Thailand Post's strategic pivot toward supporting digital economy and grassroots entrepreneurship.