Thailand's Department of National Parks established a Wildlife Crime Intelligence Unit in 2023 to combat illegal animal trafficking via social media and coordinated undercover operations. The unit uses surveillance, digital monitoring, and undercover officers disguised as service workers to track smugglers and obtain warrants—addressing a significant organized crime threat that claims trafficked animals' lives through stress, disease, and improper handling. While penalties reach 15 years imprisonment for endangered species crimes, enforcement faces challenges including social media stonewalling and escaped suspects.