SYNNEX announced a strategic pivot from pure distributor to IT ecosystem value creator for 2026, targeting 53 billion baht annual revenue (vs. 23.1 billion in H1 2025). The company is shifting from transactional product sales to solution-based models leveraging AI and Cloud, partnering with 70+ global tech brands across 6,000+ channels. Key growth drivers include Enterprise/Commercial solutions, with 4 strategic subsidiary partnerships (Service Point, SWOPMART, iCream/Care Plus, Prompt Money) enabling subscription, financing, and insurance services. Supply constraints on memory/storage chips and Apple product shortages persist, though Apple sales expected to rebound H2 following new product launches.
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