Saha Lawson opened 2 new LAWSON 108 convenience stores in Bangkok (Future Park Rangsit and Suthi Building) under distinctive concepts—Premium "Modern Japanese Luxury" and "Black Neo"—bringing total branches to 239. The move reflects the company's strategy to differentiate the convenience store experience through location-specific design and Japanese-style fresh products, targeting both working professionals and younger demographics while continuing expansion in high-potential areas.