VietJet Thailand launched Sky ConX, a through-check-in service allowing passengers from Udon Thani to check bags once and have them delivered to final destinations (Tokyo, Osaka, Taipei, Da Nang), eliminating layover hassles. The airline is scaling flights from 2 to 5 daily Udon Thani-Bangkok routes and plans to expand the model to Khon Kaen and Surat Thani airports. Success depends on infrastructure improvements in Udon Thani—signage in Vietnamese, extended "Vietnam Town" hours, and coordinated tourism messaging—to unlock connections with Mekong sub-region travelers, particularly Vietnamese visitors.