TS Food (part of TSTE holding) is pivoting from logistics/commodities into consumer food by acquiring Nature's Best Food (NBF) and rebranding their seaweed snacks as "Koriko," targeting 1 billion baht in revenue by 2028. Leadership includes two ex-Finance Ministry officials (Dr. Kulyah and Kanchana) who aim to differentiate Koriko as a premium, guilt-free alternative (130 kcal/pack) via celebrity endorsements and omnichannel distribution, betting on Thailand's growing health-conscious snacking segment despite economic headwinds.