House of Wisdom (H.O.W.) has launched HRM² (House of Reverse Mentoring 2), a novel HR training course that flips traditional mentoring by having Gen Z employees design content and mentor senior executives directly. With 56% of Thai Gen Z planning to leave their companies within 1–2 years, and organizations realizing they must understand this generation's values—digital skills, creativity, and authentic connection—to retain talent and reach customers, this reverse-mentoring model addresses a critical business problem. The course reflects a broader market shift: Gen Z discovery of products via TikTok reviews (66.9%) rather than Google searches (21.9%), demanding a complete rethink of organizational communication and sales strategies.