Thailand's Deputy Finance Minister revealed the redesigned "Thailand Travel Plus" program will shift from percentage-based hotel subsidies to fixed per-room caps (e.g., 1,000 baht/room) to prevent hotels from inflating prices in line with subsidies. The reform aims to steer more stimulus money to service operators and retail. The program, budgeted at over 2 billion baht from borrowing authority, is expected to launch October 1, with final details pending from the Tourism Ministry.
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