Meta has rolled out Meta One, a tiered subscription bundling premium features across Facebook, Instagram, and WhatsApp. Consumer tiers (Core $7.99/mo, Premium $19.99/mo with AI tools) sit alongside business/creator packages (Essential–Max, $14.99–$499/mo) offering verification, analytics, team management, and AI agents. This represents Meta's major pivot toward direct monetization beyond advertising—critical for SME-focused creators and small businesses managing multi-platform presence.